The Internet is known for shaping industries by providing transparency in content, inventory and eventually pricing. Several industries have seen this cycle mature over the past 10 years. The new-car industry was the first to see this cycle of transparency play out in its space and emerge with a new set of assets to compete.

Rob Chesney, vice president of eBay Motors led a panel of experts to explore the future state of the industry, as influenced by the Internet on Monday, November 2, 8:00-9:00 a.m. in Ballroom C of the Las Vegas Hilton.

The topics they covered including the role of content; pricing transparency; video; the evolution and role of aggregators; the co-mingling of services and parts; the role of catalog provider content and application data; and shifts in search behavior.

Chesney drew from his personal experience leading the world’s largest automotive site through these decisions at eBay with its vehicles and parts business over the past eight years. The panel discussed the evolution of the vehicles business as impacted by the current macroeconomic climate, along with the major changes occurring in the automotive industry.

The panel have a range of experts including Jad Dunning, CEO of DriverSide; Michelle Morris, Director of North America Automotive Sales for Google; Bryan Murphy, CEO of WHI Solutions, Inc.; Famous Rhodes, Director of Parts and Accessories for eBay Motors; Glenn Rogers, CEO of CarDomain; Steve Sigg, eBusiness Manager for ACDelco.